Social Circles: This Week in Social Media (Oct. 19, 2014)
As part of a new segment, I’ve compiled the must-read social media stories from around the web in one simple list. This week features another enormous photo hack, Twitter further mimicking Facebook,...
View ArticleSocial Circles: This Week in Social Media (October 27, 2014)
Each week, Social Circles brings you the biggest news from behind the social networks. Keep up to date with the latest trends, breaking news, and expert analysis from across the web. This week’s...
View ArticleSocial Circles: This Week in Social Media (Nov. 3, 2014)
Each week, Social Circles brings you the biggest news from behind the social networks. Keep up to date with the latest trends, breaking news, and expert analysis from across the web. This week’s...
View Article“Too Many Cooks” Reminds Us That Virality Is An Unpredictable Monster
For a smattering of Adult Swim viewers who happened to be watching infomercials at 4:00 a.m. on Halloween, history was witnessed. It was at that time, unexpectedly and without warning, that “Too Many...
View ArticleDigital Diplomacy Around the World
Canada launched its new “voice to the world” on Twitter this week, with the creation of the @Canada Twitter account. .@Canada‘s now on Twitter, eh! pic.twitter.com/OQAAYohuwL — Canada (@Canada)...
View ArticleSocial Circles: This Week in Social Media (December 1, 2014)
Each week, Social Circles brings you the biggest news from behind the social networks. Keep up to date with the latest trends, breaking news, and expert analysis from across the web. This week’s...
View ArticleSocial Circles: This Week in Social Media (December 15, 2014)
Each week, Social Circles brings you the biggest news from behind the social networks. Keep up to date with the latest trends, breaking news, and expert analysis from across the web. This week’s...
View ArticleCanadian Newspaper Tweets Turned Into Poems
Poetweet, the new online tool that automatically takes tweets from a profile and spits them out into a poem, has taken the world by storm over the past couple of days. Even TIME got in on the action....
View ArticleMay the Fourth Be With You: The Winners and Losers of Star Wars Day
Each year, the fourth of May provides an opportunity for creatives at agencies across the world to come up with the best Star Wars puns and shareable images they can. The unofficial Star Wars Day...
View ArticleHow Brands Got in on the Beef
Over the past week or so, two hip-hop artists have been involved in a argument that’s dominated social conversations throughout that time. Canadian artist Drake and U.S. up-and-comer Meek Mill have...
View ArticleUsing Twibbons to Garner Online Support
One of the greatest social media tools over the past six years has been the Twibbon. Since its appearance in 2009, the Twibbon has played an enormous role in social media advocacy campaigns of all...
View ArticleFinding the Millennials in the Election
Amidst the conversations of the role social media will play this election, a number of emerging platforms have been largely ignored. We’ve already written about theparties’ poor efforts to connect with...
View ArticleSo You Want to Become the Next @norm?
There’s no denying that @norm was the Twitter account to watch in August. The 74-year-old Toronto city councillor raced to 130,000 followers and earned recognition in every major media outlet in...
View ArticleHow to Avoid Social Media Gaffes
So far, this election has been rife with candidates dropping out of the race due to social media gaffes. We’ve already written about this here, but the topic was a big hit at last night’s pre-debate...
View ArticleUsing Local News Hashtags to Your Advantage
Anyone following this election has already become familiar with a few hashtags, namely #elxn42, #cdnpoli and #election2015. All organizations are vying for valuable space in that stream, but breaking...
View ArticleUsing Twitter Parties to Bolster Engagement
Twitter parties have proven to be one of the more successful ways to engage audiences with your organization or brand. The idea of hosting one can be daunting, but these easy tips should turn any...
View ArticleLeveling the Field on Social
I attended a session on social media strategy last week where the presenter emphasized the point that “social media levels the playing field,” in the sense that a tiny start-up or a grassroots...
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